- Learn to build a brand beyond your corporate title.
- Learn how intrapreneurship lets your corporate job and your outside business fuel each other, not compete.
- Learn to post authentically without putting your 9-to-5 or current role on the line.
- Learn how your brand can land your next role or become an asset to your current one.
Learn with Lonni
Everything I know, in one place
Courses and downloadables built from six years of hiring people. Start with the playbook, or join the waitlist for the next cohort.
Authentic LinkedIn Branding & Monetization: Stand Out Without Losing Yourself
Stand out on LinkedIn without choosing between your job and your next big thing.
Everyone knows LinkedIn matters. Almost nobody shows you how to use it. You’re told to “post more” and “be authentic,” then left to figure out what that even means, so you either stay quiet or you end up sounding like everyone else.…
What nobody tells you is that you don’t have to choose between your 9-to-5 and building something of your own. This one is about intrapreneurship, which means thinking like a founder while your paycheck still hits every two weeks.
We help you build a brand that sounds like you, and you leave with a process you can repeat, and a 30-day challenge that turns the strategy into something you’ve done.
The first cohort is sold out. Join the waitlist and I’ll let you know when the next one opens.
What you’ll learn
Build a personal brand that turns visibility into real career growth, income, and opportunity - on your terms
- Even with under 20,000 followers.
- Learn what brands pay on LinkedIn, and how to negotiate using real metrics.
- Build a media kit and outreach template for your specific goal.
- Learn how AI can help you draft your media kit and outreach faster.
- Learn outreach that turns cold connections into real leads and collaborations.
- Build relationships with peers and industry leaders that create exposure and referrals.
- Use networking to build a job-ready brand that gets you noticed by recruiters and hiring managers.
- 10 custom templates to build every post from.
- Learn the Proof, Pattern, Point framework behind a 1.5M-impression post.
- Use your AI Agent to draft posts from the templates — fast and still in your voice.
- Learn LinkedIn’s native tools: newsletters, carousels, Live, and scheduling.
- Build a repurposing system: one idea becomes a carousel, video, and post.
- Set a real weekly workflow for capturing, batching, and scheduling content.
- Start a newsletter — the one platform where you fully own your audience.
- Master a daily engagement checklist and real commenting strategy.
- Learn the repost-and-reengage method to keep posts alive longer.
- Reframe the fear of visibility using real proof from your own posts.
Why learn with me
I’m Jalonni Weaver, a corporate recruiter who built a 430,000+ LinkedIn following in 6 years, entirely from being visible and authentic. That visibility landed me 6 job opportunities and $100K+ in brand partnerships with companies like Stanley, Lyft, Teal, Juicebox, and many more, without ever chasing a single deal.
I built this course because what worked for me wasn’t luck or an algorithm trick. It’s a real, repeatable system. I’m not teaching theory here, I’m teaching exactly what built my career, my income, and my platform, and what I believe can build yours too.
Downloadables
Start with something you can use this week
Complete · 100+ downloads
Career Playbook — Complete
The full playbook: positioning, resumes, interviews, AI prompts, negotiation scripts, and recruiter-backed frameworks you can use this week — everything in one place.
Get the Complete edition →
Free · Essentials
Career Playbook — Essentials
Recruiter-built guidance you can apply this week. Stop guessing what they want — and stop underselling yourself.
Get it free →Top outcomes from the Career Playbook
How to translate a job description into resume language so
you can get past the ATS and in front of a real recruiter.
You’ll leave with word-for-word before/after examples you can
apply immediately.
Stop underselling yourself in interviews. You’ll leave with
the STAR method framework and ready-to-use scripts.
Tailor your resume and uncover transferable skills so you can
move into a new industry with a clear, aligned story. You’ll
leave with copy-paste prompts built for this exact purpose.
Avoid taking a role that looks great on paper but isn’t.
You’ll leave with 13 recruiter-approved questions to ask any
hiring team.
You’ll leave with word-for-word scripts for common
negotiation scenarios.
Testimonials
What people say about the Career Playbook
Not sure where to start?
Grab the Career Playbook for hiring frameworks you can use this week — or join the waitlist for the next cohort.